On a recent shopping trip to the 99 Cents Only Store, 99-year-old Emelia De-Four shares a near-century of money-saving tips.
I was fortunate to join Emelia De-Four and several of her family members on a recent trip to their local 99 Cents Only Store in Paramount. Emelia had recently turned 99 years old and celebrated with a shopping spree sponsored by the 99 Cents Only Store. I remember what a blast it was to cover the 99 Cents Only weddings a few years back and was glad she was open to me joining her on her trip. Emelia, who immigrated from Saint Joseph in Trinidad and Tobago back in 1974 has been shopping regularly there since the franchise first opened back in 1982. The mother of 14, she knows a thing or two about living on a shoestring budget.
With a memory as sharp as a tack, I followed the near-centenarian as she was joined by her four children and grandson, easing through the spacious aisles, and divulging a cheapster’s tricks of the trade.
Tip #1: Upcycle.
Emelia goes to the 99 Cents Only Store about twice a week. While raising her 14 children she would make her own starch to wash clothes, and sew pants, boxers, and petticoats for her and her family out of flour sacks.
Tip #2: Use everything.
When possible, use all parts. For instance, with a single coconut Emelia uses a husk to make sweet bread and the milk to put in her rice and beans.
Her grandson, Errol De-Four aka “Scooby,” jokes that he “cheats” and will buy the canned coconut instead. I’m with you on that one, Scooby!
Buy fresh and buy often.
The 99 Cents Only Stores in recent years has really upped their game in their selection of fresh produce, and for those who don’t normally think of buying their fruits and veggies there will be surprised at the selection of groceries these days. Emelia likes to buy fresh produce, which keeps her from overspending and not throwing away too much. Emelia shops there about twice a week and likes to buy fresh produce. The store serves as her base, and that’s where she does the majority of her shopping. There are very few things she doesn’t buy, such as chicken. But for everything else, the 99 Cents Only Store is a one-stop shop.
Emelia’s family members usually stop by after Sunday service. Lucy, 69, stocks up on beverages and other goodies for her church group.
Errol De-Four aka “Scooby,” 31, buys groceries and some plants for her 5-year-old daughter, who loves to garden.
(left to right) Ruphina Allen, 74; Emelia, Errol, 31; Ricardo, 79; Lucy, 69; and Annette, 72.
Mama, as she is fondly known to all of us, took care of me and my brothers when she lived in Trinidad. She and her family were all part of our family and to this day, we have remained so.
Mama is a true example of living humble and always doing for others has its rewards because all of her children have been successful despite the humble beginnings.Mamma educated herself, she ensured her children had the best education and that they all had the opportunity to have a better life.
May God continue to bless her abundantly!! We LOVE you, Mama!!!
Hi Cecille,
You are very fortunate to have her in your lives. What a remarkable woman.
I loved this article. I think I am going to start visiting my nearby 99 cents store.
And the 99 cents store loves you, Fabian! I try to go once a month; also the mom and pop ones are fun to visit; they can carry bizarre stuff. 🙂